Case Study: Large Durable Medical Equipment Company boosts qualified sales with Premier BPO

Large Durable Medical Equipment Company - Customer Case Study

Large Durable Medical Equipment Company needed support generating and qualifying leads for its orthotics and pain gel offerings, while ensuring prospects met Medicare and insurance eligibility requirements. Premier BPO provided contact center and lead generation support, working from recycled and fresh leads supplied by ByteSuccess and Pakmed to help improve sales qualification and downstream doctor chase success.

Premier BPO implemented a phased solution that began with outbound lead qualification, then added eligibility verification using Zirmed, Emdeon, and Pecos, and later introduced 3-way doctor conference calls to confirm fax numbers and upcoming appointments. The program scaled from 5 FTE to 11 FTE and produced strong sales growth, including 1,851 Med AB, 700 PPO/HMO, and 1,618 Lido sales in Q3 2017, plus 816 Med AB, 296 PPO/HMO, and 835 Lido sales in October 2017.