Preloaded
66 Case Studies
A Preloaded Case Study
TOCA Social, a new social football entertainment concept, wanted to create an accessible experience for everyone, regardless of their football skills or interest in the sport. Their challenge was to design fun and intuitive football-themed games that could engage a wider market. They partnered with the vendor Preloaded to develop these interactive games using cutting-edge computer vision and proprietary hardware.
Preloaded designed a series of low-threshold, arcade-style games that focused on core skills like precision to ensure they were inclusive and fostered social interaction. They utilized the TOCA Touch Trainer to balance the game's difficulty for players of all skill levels. Preloaded also prototyped and tested the experience in a warehouse setup to seamlessly integrate the digital and physical gameplay. The result was the successful launch of five unique games for TOCA Social's first venue at The O2 in London, providing over 60 minutes of immersive and socially competitive entertainment.