Case Study: Rossmann achieves 3.5x higher revenue with Prefixbox AI Recommend

Rossmann triples revenue by 3.5x with Prefixbox AI Recommend

Rossmann, a major European drugstore chain, was dissatisfied with the performance of their existing product recommendation engine on their Hungarian e-commerce site and sought a new solution to better impact their KPIs. They partnered with vendor Prefixbox to test its AI Recommend product suite.

Prefixbox implemented an A/B test comparing its AI Recommend modules against the previous solution. The results were significant, with the Prefixbox solution generating 3.5 times more revenue, 2.5 times more transactions, and a 30% higher average order value, demonstrating a substantial measurable impact for Rossmann.

Rossmann