Case Study: Carryboy achieves 10% sales growth and 40x more leads with preezie

How preezie helped Carryboy increase sales by 10%

Carryboy, a retail-focused maker of premium canopies, was seeing more customers research products online before visiting stores and needed a seamless handoff between online and in‑store experiences. They faced choice paralysis on a wide product range and wanted a way to convert more online traffic into sales and better understand customer intent. Carryboy engaged preezie to deploy its proprietary guided conversion platform to address these challenges.

preezie implemented its guided conversion platform and smart sales workflows (a digital retail assistant/product recommendation engine) within one week with minimal support from Carryboy. The solution guides customers through intelligent, dynamic product questions to recommend the most relevant products—resulting in a 40× increase in leads, a 10% increase in sales and an 80% increase in engagement while simplifying integration and improving online-to-store conversion.

Carryboy

Paul Nardella (Jr)

General Manager