Case Study: HOMYPED achieves 10% incremental revenue with preezie AI shopping assistant

HOMYPED × 10% more revenue 4% engagement rates

HOMYPED, an Australian footwear brand focused on comfort and orthopedic support, needed a better way to help online shoppers find the right shoes for complex needs like plantar fasciitis, bunions, swelling, and specific width fittings. As products required more than style-based filtering, HOMYPED turned to preezie and its AI shopping assistant to deliver expert-level guidance online.

preezie implemented a site-wide chatbot and product page widget that interpreted medical context, explained complex product features, and recommended the right footwear with confidence. The result was a 10% lift in incremental revenue, a 4% engagement rate, an $18.30 increase in revenue per user, and a 24x ROI.

HOMYPED

Katie Box

eCommerce & Marketing Manager