Case Study: RAM Rugby achieves Amazon growth and profitability with Prebo Digital

RAM Rugby boosts profitability 67% with Prebo Digital

RAM Rugby, a UK supplier of rugby equipment and custom clothing, sought to grow its revenue, order volumes, and profitability on Amazon while improving organic rankings. To tackle these challenges, they partnered with the vendor Prebo Digital for Amazon marketplace optimization and PPC management.

Prebo Digital implemented a detailed approach involving campaign restructuring, listing optimization, and automation across large-scale PPC campaigns. This solution included numerous A/B tests to maximize efficiency. The results were significant, including a 67% growth in profitability within the first six months, a 62% increase in total sales over twelve months, and a 31% lower aCoS alongside a 360% growth in ads revenue.

RAM Rugby