Case Study: Ave Maria Press achieves stable, scalable ecommerce growth with Praella and Shopify Plus

Ave Maria Press migrates 200,000+ records to Shopify Plus with Praella

Ave Maria Press, a long-established Catholic publisher, faced significant platform instability that hindered their operations and customer experience. They partnered with Praella to migrate to Shopify Plus, seeking a stable and scalable solution for their complex B2B, direct-to-consumer, and educational curriculum needs.

Praella implemented a performance-first design with custom features like "Ave Explores" for author content and built over 40 custom discount logics. They created a resilient backend architecture, migrating over 200,000 records and integrating a fail-safe system with Sage to prevent order loss. This solution provided Ave Maria Press with a modern, high-performance, and stable foundation for future growth.

Ave Maria Press