Case Study: Fishman Public Relations and Franchise Elevator PR boost press release engagement with PR Newswire

Fishman Public Relations and Franchise Elevator PR boost press release engagement 336% with PR Newswire

Fishman Public Relations and Franchise Elevator PR, two premier PR agencies in the franchise industry, faced the challenge of making their formulaic press releases more effective. Their goal was to increase engagement, visibility, and value for their franchise clients amidst tight budgets. They turned to vendor PR Newswire for press release distribution services and best practices.

PR Newswire provided a custom content workshop that served as a game changer, teaching the agencies new techniques for writing, SEO, and multimedia inclusion. This solution led to a significant boost in performance, including a 336% increase in engagement for one client and a 270% increase in click-throughs for another. The measurable impact was enhanced client satisfaction and a stronger reputation for the agencies themselves.

Fishman Public Relations and Franchise Elevator PR