Case Study: Be a Better You achieves stronger healthy search visibility with PR Agency One

Leading World Provider - Customer Case Study

Be a Better You, a UK-based provider of fitness instructor and personal trainer courses, faced the challenge of competing with a leading world provider despite having fewer resources. Their previous PR and search efforts had failed to drive profits. They hired PR Agency One to improve their nationwide reputation, grow customer acquisition, and increase their website's search visibility and domain authority.

PR Agency One implemented a PR-led campaign that included creating a high-impact "Fitness Knowledge Report" and drafting a strategic announcement about changes to government loans. The solution generated significant media coverage and high-quality backlinks. The results included 68 pieces of coverage, 28 links, and a 104% year-over-year increase in new organic website sessions, successfully driving new customer enquiries.