PR Agency One
42 Case Studies
A PR Agency One Case Study
Langleys Solicitors, a UK law firm, needed to elevate its profile and position itself at the forefront of the news agenda as the effects of the pandemic became apparent. The firm tasked PR Agency One with implementing a reactive PR and newsjacking strategy to achieve this goal.
PR Agency One created a strategy to hijack the fast-moving news cycle with legal commentary on current affairs. They developed a bank of engaging legal insights and practical advice for businesses and the public, which was distributed to secure media coverage. This effort resulted in 130 pieces of coverage, including placements on BBC News and in major national newspapers, achieving a combined reach of over 1.5 billion and generating an increase in new enquiries for the firm.