Case Study: Marriott boosts Asian traveller payments with PPRO

Marriott brings Alipay+ to Munich hotels with PPRO for 1.6 billion users

Marriott, a major hotel chain, faced the challenge of not offering the preferred local payment methods for the surge of Asian tourists traveling to Munich for a major sporting event. Without options like Alipay+, they risked losing a significant portion of this customer base to competitors or cash transactions, making demand untrackable. The vendor PPRO, alongside Elavon, addressed this challenge.

PPRO's solution was to seamlessly onboard Alipay+ into Marriott's Munich hotels, enabling Asian guests to pay using their familiar digital wallets. The results were a highly successful and smooth rollout that exceeded expectations, with overwhelmingly positive customer feedback. This implementation directly led to increased customer satisfaction and allowed Marriott to capture more business from this key demographic.

Marriott