Case Study: Origin Clear drives accredited investor leads with PPL Labs

Origin Clear drives 75,399 impressions and $100k+ investments with PPL Labs

Origin Clear's Water on Demand division sought to effectively attract and engage accredited investors for its water infrastructure investment opportunities. They partnered with PPL Labs to refine their digital marketing strategy and improve their investment pipeline.

PPL Labs implemented a targeted campaign using advanced video messaging and lead generation, integrated with automated text and email sequences to schedule advisor consultations. They utilized meticulous audience segmentation and A/B testing to optimize ad performance. This strategy delivered strong results for Origin Clear, including over 75,000 impressions and two investments of $100,000 or more during the campaign period.

Origin Clear (Water on Demand)