Case Study: a large healthcare provider builds a more diverse talent pipeline with PowerToFly

Large Healthcare Provider - Customer Case Study

PowerToFly worked with a large healthcare provider that had grown headcount too quickly, making it difficult to stay aligned with its diversity, equity, inclusion, and belonging goals. The company needed a better way to attract and engage diverse women candidates for open engineering roles and build a stronger talent pipeline.

PowerToFly delivered holistic DEIB-focused recruiting support, including virtual events, targeted outreach, audience identification, event moderation, promotional reminders, panel planning, and post-event candidate engagement. The partnership produced strong results, including more than 231 confirmed attendees at one event, an 80% intent rate, 48% attendance rate, an 8.2/10 event rating, two hires, 168 interested candidates, and a 12.40% conversion rate, along with major gains in company page and job page views.