Case Study: Home Outlet boosts review collection and ecommerce growth with PowerReviews

Home Outlet collects 195 reviews in 7 months with PowerReviews

Home Outlet, a building materials supplier, faced the challenge of expanding its ecommerce presence and growing its consumer base, especially amidst the constraints of the COVID-19 pandemic. To enhance the online customer experience, the company partnered with vendor PowerReviews to implement a ratings and reviews program.

PowerReviews provided the solution by enabling the display of authentic customer feedback and images on product pages. The implementation included post-purchase email campaigns and a sweepstakes program to generate more user-generated content. As a result, Home Outlet collected 195 reviews with an average 4.47-star rating in the first seven months and leveraged these insights to improve products and marketing. This strategy contributed to the company expecting to double its online business year-over-year.

Home Outlet