Case Study: University of Vermont Health Network doubles membership and boosts medically integrated program participation with Power Wellness

The University of Vermont Health Network - Customer Case Study

The University of Vermont Health Network engaged Power Wellness in 2012 to take over management of the Champlain Valley Physicians Hospital Wellness & Fitness Center, asking the vendor to turn a struggling facility into a thriving, fiscally healthy program. Power Wellness provided fitness management services, including in-depth center assessment and benchmark analysis, to identify operational and programming improvements.

Power Wellness implemented community and physician outreach, member referral strategies, degreed and certified fitness staff, personal trainers, and medically integrated programs (Pulmonary, Cardiac, Orthopedic Fitness) plus land and water group exercise. As a result, membership doubled, utilization rose 13%, student and youth membership grew 83%, medically integrated program participants increased 90%, and billable members increased 17.5%, delivering increased membership and renewed financial stability for The University of Vermont Health Network.

The University of Vermont Health Network