Case Study: Victrola more than doubles online revenue with Power Digital Marketing

Victrola more than doubles online revenue with Power Digital Marketing

Victrola, a vintage audio products brand, faced the challenge of an over-reliance on offline retail partnerships and a lack of a cohesive digital strategy, leaving them with minimal customer data and a weak e-commerce presence. To overcome this, they partnered with Power Digital Marketing for a comprehensive digital solution.

Power Digital Marketing implemented an integrated, cross-channel strategy encompassing email marketing, content creation, SEO, organic and paid social, PPC, Amazon marketing, and new affiliate marketing. This approach resulted in online revenue increasing by 115%, transforming their e-commerce into an almost $1 million business within a year. Power Digital also helped grow Victrola's email list by over 31,000 subscribers and significantly expanded their social media reach.

Victrola