Postmark
32 Case Studies
A Postmark Case Study
Feature Upvote, a SaaS product feedback platform led by founder Steve McLeod, needed better visibility and reliability for its transactional emails — including verification, notifications, and weekly summaries. They chose Postmark for delivery, open tracking, and bounce handling so they wouldn’t have to build their own monitoring system and could ensure emails reached real addresses.
Postmark’s server overview and bounce webhooks let Feature Upvote confirm deliveries, spot content/timing issues, and detect a bug that had been sending summaries to canceled or incorrect accounts. By using Postmark, Feature Upvote significantly reduced monthly email volume, lowered the risk of spam complaints, and regained confidence in fast, reliable email delivery.
Steve McLeod
Founder