Case Study: Lattice boosts conversion rates by 41.7% with Postclick

Lattice increases advertising conversion rate by 41.7% by partnering with Postclick

Lattice, a people management platform based in San Francisco, needed a faster way to create and manage post-click landing pages for its advertising campaigns. As its first marketing hire juggled website work, ad management, and landing page creation, the manual process slowed launches and strained developer resources.

By partnering with Postclick and using its Post-Click Automation technology and conversion expertise, Lattice streamlined landing page production and optimization. The result was a 41.7% increase in conversion rates and a 75% reduction in production time, helping Lattice scale advertising faster and lower acquisition costs.

Lattice

Alex Kracov

Head of Marketing