Case Study: Eargo speeds up customer acquisition with Postclick

Eargo Speeds Up Customer Acquisition by 20% With Advanced Personalization

Eargo, a direct-to-consumer medical device company focused on hearing loss solutions, needed a faster way to launch landing pages, run A/B tests, and create more targeted lead-generation experiences. Using WordPress was too slow and cumbersome for their growth marketing team, and they also needed a more effective, HIPAA-conscious way to capture and segment prospect data through forms.

With Postclick and its landing page and form capabilities, Eargo streamlined campaign deployment, added advanced hidden-field data capture, and used conditional logic to send users to personalized post-click experiences. Postclick helped Eargo move 4x faster in deploying campaign landing pages, increase 3-day customer acquisition by 20%, and improve lead-to-customer conversions by 9%.

Eargo

James Noyes

Director of Growth Marketing