Case Study: DocPlanner tracks 15,000 keywords and optimizes search campaigns with Positionly

DocPlanner tracks 15,000+ keywords with Positionly

DocPlanner, a service allowing users to book doctor appointments online with over 3 million monthly visitors, needed to organize and analyze large amounts of data to measure the effectiveness of its SEO strategy across 11 different markets. Their challenge was effectively monitoring the positions and performance of thousands of keywords to inform their development and budget decisions.

Positionly provided a simple and transparent solution for monitoring search engine effectiveness, enabling DocPlanner to track trends and analyze over 15,000 keywords. Using Positionly allowed the company to compare its growth pace in each country, verify campaign results against expectations, keep an eye on competitors, and effectively calculate budgets for its search engine campaigns.

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