Case Study: In The Style enhances mobile shopping with Poq

In The Style empowers growth with retail apps

In The Style, a fast-growing fashion retailer that built its business through social media and celebrity-led trends, wanted to improve the mobile shopping experience for its highly engaged audience. To meet that need, the company partnered with Poq to launch a new iOS shopping app.

Using Poq’s app commerce platform, In The Style created a fully customized native app in record time and with a SaaS model that keeps the app current with technology updates. Poq helped the brand extend customer engagement beyond social channels, giving loyal shoppers a faster, easier way to browse and buy, with the app positioned to support continued growth.

In The Style

Finn Christo

Head of Ecommerce