Case Study: Somfy boosts global conversions across 10+ countries with Popupsmart

Somfy boosts conversions to 47.27% with Popupsmart

Somfy, a global leader in home automation headquartered in France, faced the challenge of running complex popup campaigns across its e-commerce sites in more than 10 countries. They needed a flexible tool to quickly create, test, and optimize these campaigns for each unique market. To address this, they turned to the vendor Popupsmart and its popup solution.

Using Popupsmart's intuitive platform, Somfy deployed a range of customized popup types, including light popups and floating bars, tailored for each market. The solution enabled continuous A/B testing for optimization. The results were significant, with Somfy boosting engagement and lead capture globally. A standout success was a cart abandonment popup on their US site that achieved an outstanding 47.27% conversion rate.

Somfy