Case Study: Sidetrade boosts employee engagement with Poppulo

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Preview of the Sidetrade Case Study

Sidetrade boosts employee engagement to 84% with Poppulo

Sidetrade, a fast-growing international fintech company, faced the challenge of aligning its rapidly expanding global workforce and breaking down communication silos between dispersed offices. To create a sense of common identity and keep all employees informed and engaged, they partnered with the vendor Poppulo to implement its unified internal communication platform.

Using Poppulo's features, including branded newsletters, live event broadcasting, and "must-read" news capabilities, Sidetrade created a central communication hub. This solution delivered significant results for the customer, including an 82% newsletter subscription rate and 84% user engagement. The Poppulo platform helped generate over 10,000 likes and 1,500 pieces of content, successfully breaking down silos and fostering a unified company culture.


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