Case Study: Opéra Energie accelerates social selling and boosts visibility with Poppulo

Opéra Energie triples social selling users in one month with Poppulo

Opéra Energie, a French energy brokerage firm, faced the challenge of an unstructured and ineffective social selling program. Their sales team's use of LinkedIn was sporadic and lacked strategy, leading to disappointing results. To professionalize their approach, they partnered with vendor Poppulo to implement its social selling platform and service.

Using Poppulo, Opéra Energie launched a gamified program with training and executive support. The solution drove rapid adoption, tripling users to 97 in one month. The results were significant, with over 1,500 content shares and a potential reach of more than 1.2 million contacts, greatly enhancing the company's visibility and lead generation.

Opéra Energie