Case Study: Gilead Sciences strengthens global DE&I communications with Poppulo

Gilead Sciences, Inc. boosts Swiss women in leadership by 20% with Poppulo

Gilead Sciences, Inc., a global biopharmaceutical company, faced the challenge of implementing its DE&I values on an international scale while maintaining a personal, local connection for its employees. To achieve this, the company leveraged Poppulo's omnichannel platform to create a holistic communications strategy that could be tailored to different regions.

Using Poppulo, Gilead empowered its Employee Resource Groups to control their own communications, sharing personal stories and resources that fostered a truly inclusive environment. The solution provided by Poppulo delivered measurable results, including a 20% increase in women on the Swiss leadership team and the attainment of the Swiss LGBTI label. The platform's metrics also enabled the team to demonstrate the value of their communications to leadership through open and click-through rates.

Gilead Sciences, Inc.