Case Study: Booz Allen Hamilton boosts employee engagement with Poppulo

Booz Allen Hamilton boosts employee satisfaction to 93% with Poppulo

Booz Allen Hamilton, a global management and IT consulting firm, faced a significant challenge with internal email communications. Their employees were overwhelmed by a high volume of uncoordinated and irrelevant emails from multiple sources, leading to frustration and low engagement. Despite email being the preferred channel, 80% of staff surveyed said they would only use it if communications were better targeted and actionable. To address this information overload and lack of governance, the company turned to Poppulo for a solution.

By implementing Poppulo's enterprise-grade communications platform, Booz Allen Hamilton gained the ability to segment audiences, improve content relevance, and coordinate sends to reduce volume. The solution delivered transformative results, including a 93% employee satisfaction rating with internal comms. Email open rates dramatically increased from 30% to 79%, while targeted email engagement consistently reached over 80%. Poppulo enabled the training of over 100 communicators, which significantly improved consistency and governance across the entire organization.

Booz Allen Hamilton