Popmenu
68 Case Studies
A Popmenu Case Study
Ocean State Sandwich Company, a family-owned sandwich shop in Rhode Island, faced the challenge of recovering pre-pandemic sales and reducing the high commission fees from third-party online ordering platforms. To address this, they partnered with vendor Popmenu for a refreshed website and to leverage its integrated marketing and online ordering services.
The solution implemented by Popmenu provided a single platform that connected online ordering, which integrated with DoorDash to avoid third-party commissions, and marketing tools. This resulted in measurable impacts, including saving the entire $637,000 in online revenue from commissions and generating nearly $42,000 in online orders directly from marketing efforts. The vendor's platform also provided valuable insights that led to a 15.5% online ordering conversion rate.