Case Study: Locals Pub & Pizzeria boosts online orders and saves staff time with Popmenu AI Answering

Locals Pub & Pizzeria boosts online orders 162% with Popmenu

Locals Pub & Pizzeria, a bar and grill in Wasilla, Alaska, was struggling with staffing shortages that led to missed phone calls and lost sales opportunities. To grow their takeout and online ordering business without hiring more staff, they partnered with Popmenu and implemented its AI Answering service.

Popmenu's AI Answering tool automatically handled over 6,600 calls, saving staff 53 hours. It also texted ordering links to callers, contributing to a 132% increase in online orders within 90 days. Using Popmenu's first-party online ordering and email marketing tools, the restaurant saved on third-party commissions and generated over $15,000 in revenue from a single campaign, putting them on a measurable path to hit $3 million in annual sales.

Locals Pub & Pizzeria