Case Study: Crockford Carlisle achieves 27% revenue growth with Popcorn Metrics

How Crockford Carlisle used Popcorn Metrics to grow Revenues 27%

Crockford Carlisle, an Australian digital agency, needed a simpler way to track meaningful client KPIs without tying up their coder or wasting time on fragmented reporting tools. They chose Popcorn Metrics, a PPC conversion tracking and analytics tool, to make it easier for non-technical team members to measure the results of campaigns and site changes.

With Popcorn Metrics, Crockford Carlisle could quickly set up tracking, centralize data through Analytics integration, and report on the metrics that mattered to clients. The result was faster workflows, stronger reporting, and more confident recommendations, helping the agency lift repeat monthly revenue from around 55% to nearly 70% and grow revenues by 27%.

Crockford Carlisle

Elizabeth Forbes-Rohde

Content Manager