Case Study: L.E. Hotels builds a global luxury hotel brand with The Pollack PR Marketing Group

L.E. Hotels connects properties across 18 countries with The Pollack PR Marketing Group

The Pollack PR Marketing Group was engaged by L.E. Hotels, a "limited edition" collection of independently owned luxury properties, to address a significant challenge. The customer needed to build a cohesive global brand and marketing program that would link its diverse properties across 18 countries while still supporting each one's individual needs.

The Pollack Group implemented a comprehensive global marketing program that included quarterly promotions, trade and local media relations, social media management, and participation in travel trade shows. This solution successfully increased visibility for the individual properties and the overall brand, resulting in features in top industry publications like HOTELS Magazine and Lodging Magazine. The vendor is noted for having deeply understood and activated the owner's vision.

L.E. Hotels