Case Study: Maui Nui Venison automates customer re-engagement with Polar Analytics

Maui Nui Venison builds its #1 Klaviyo flow with Polar Analytics, driving 75% opens and $5.02 revenue per recipient

Polar Analytics helped Maui Nui Venison, a mission-driven DTC brand selling premium venison, overcome a critical customer retention challenge. With 85% of revenue coming from subscriptions, their small customer service team was overwhelmed by the manual task of identifying and reaching out to approximately 150 customers per week who were at risk of churning.

The solution from Polar Analytics was an automated Customer Drop-off Agent that calculated individualized re-purchase windows for each customer. This agent triggered a "Customer Drop Off" event in Klaviyo, which Maui Nui Venison used to power a highly targeted, automated email flow. This solution became the company's number one performing Klaviyo flow, achieving a 75% average open rate and generating $5.02 in revenue per recipient, which significantly outperformed all other automations and freed the customer service team from manual outreach.

Maui Nui Venison