Point B
96 Case Studies
Case Study: Weyerhaeuser advances Moosehead Lake development with Point B
A Point B Case Study
Moosehead Lake Development: Building Partnerships and Positioning for Success
International forest products company Weyerhaeuser Inc. identified an opportunity to develop a resort on a small portion of its land around Moosehead Lake to spur economic development in a region with scarce jobs, while also seeking to protect the surrounding wilderness. They faced the challenge of positioning this complex project for success and building partnerships with key stakeholders. Vendor Point B was engaged as a development advisor to assist.
Point B facilitated essential feasibility and market analysis for Weyerhaeuser and mapped out the project's future potential. They leveraged their industry expertise to build a coalition of partners from the development community, operations, and local businesses. Point B's work helped Weyerhaeuser define the opportunity and connect with industry leaders, positioning the large-scale development for long-term success.
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Weyerhaeuser Inc.
James A. Kilberg
Senior VP, Real Estate, Energy & Natural Resources