Case Study: CMG Worldwide scales celebrity estate protection and licensing with Podqi

CMG Worldwide reduces legal research time by 45% with Podqi

CMG Worldwide, a premier law firm and marketing agency for iconic celebrity estates, faced significant challenges in managing complex intellectual property in the digital age. Their manual processes for identifying high-value licensing opportunities and researching infringements were time-consuming, limiting their capacity to protect their clients' legacies. To address this, they turned to Podqi for an AI-enhanced legal intelligence solution.

Podqi implemented a comprehensive IP monitoring and legal workflow platform tailored for right of publicity law. The solution automated evidence collection and contact intelligence, dramatically reducing research and case preparation time. This enabled CMG to handle 20 times more potential licensing opportunities with the same team, increase their brand protection coverage by 100%, and reduce legal research time by 45%, transforming their practice from reactive to proactive.

CMG Worldwide