Case Study: LaunchDarkly drives 3.8x more closed-won and 2.8x more pipeline with Pocus

LaunchDarkly grows pipeline 2.8x with Pocus

LaunchDarkly, a comprehensive feature management platform, faced the challenge of scaling its pipeline generation beyond its successful inbound and product-led growth motion. Their sales reps struggled to act on siloed intent data, used too many disconnected tools, and lacked a unified strategy for targeted outbound sales plays, leading to fragmented visibility and disjointed marketing and sales execution.

Partnering with the vendor Pocus, LaunchDarkly implemented a unified platform for sales intelligence and structured playbooks. The solution consolidated intent signals and provided AI-powered prospecting, which enabled targeted outbound campaigns and streamlined rep workflows. This resulted in a measurable impact: reps using Pocus generated 3.8x more closed-won deals and 2.8x more pipeline than those who did not.

LaunchDarkly