Case Study: Rivercenter Shopping Center achieves rapid, multi-channel crisis communication during a fire with Pocketstop RedFlag

How Rivercenter Shopping Center Handled Crisis Communication During a Fire

Rivercenter, a shopping center in San Antonio, faced a grease fire that required immediate evacuation and continuous updates for more than 350 staff, tenants, and owners. To manage the crisis communications, Rivercenter turned to Pocketstop RedFlag and its RedFlag Notification System to quickly coordinate outreach across multiple channels.

Pocketstop RedFlag provided multi-channel messaging (text, email, and voice calls) and JLL pre-approved templates, enabling Rivercenter to notify everyone in under 30 minutes, send seven updates throughout the day, and keep corporate offices in the loop. The result was timely, acknowledged alerts, positive tenant feedback, and a far smoother response than prior reliance on mass email.

Rivercenter

Debbie Sandberg

Marketing Manager