Case Study: Black Market achieves scalable ecommerce growth with Pocket Square and Shopify Plus

Black Market launches Shopify Plus with Pocket Square and achieves zero-bug rollout

Black Market, a premium wine retailer, faced the challenge of an aging and unscalable custom-built ecommerce platform that was hindering its growth. To modernize its operations and maintain its market leadership, the company partnered with vendor Pocket Square to migrate to the Shopify Plus platform.

Pocket Square implemented a comprehensive solution, designing a new customer experience focused on discovery and integrating key technologies like Klaviyo and Okendo. They also built a custom supplier portal and a dedicated trade experience. The result was a flawless launch with zero bugs, leading to an immediate increase in conversion rates and revenue growth for Black Market, which now operates on a scalable, modern platform.

Black Market