PMCJax
65 Case Studies
A PMCJax Case Study
The customer, Pediatric Eye Consultants of North Florida, was a startup private practice launched by Dr. Dawn Duss. The challenge was to establish a new brand identity and separate her online presence from the larger hospitals she was previously associated with. The vendor, PMCJax, was selected to provide logo design, branding, website development, and marketing services.
PMCJax implemented a comprehensive solution, creating a custom WordPress website with SEO-optimized content and launching a pre-launch site with a Google My Business listing to build visibility early. The results were significant, with the practice achieving page one rankings for over 30 targeted keywords within six months. Website traffic grew from 179 visitors in the second month to 1,721 in the seventh month, and the practice appeared in Google’s local 3-pack, generating over 120 leads before the full website even launched.