Case Study: Primark achieves global POS strategy sign-off with PMC consultancy

A PMC Case Study

Preview of the Primark Case Study

Primark transitions field services and help desk to new providers in under 12 months with PMC

Primark, a high street fashion retailer, faced the challenge of developing a global point of sale (POS) strategy and selecting suitable solution providers for its existing and future markets, beginning with the United States. They engaged the consultancy expertise of vendor PMC to help define their requirements and navigate the vendor selection process.

PMC implemented a three-stage consultancy solution involving a market review, strategy definition, and an RFP selection process. This enabled Primark to define and gain sign-off for its global POS strategy and successfully select a new solution provider for the US market. PMC's support helped transition key services to new providers in under 12 months, and the US model is now being used as a blueprint for the retailer's global rollout.


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