Case Study: Pacific Automation increases sales by 20% with Plytix

Pacific Automation increases sales by 20% with Plytix

Pacific Automation, a distributor of industrial and electrical solutions across Australia, faced challenges with an extensive but disorganized product catalog. Incomplete data, missing content, and poor categorization made it difficult for customers to find products, costing them sales. To address this, they worked with Plytix, a product information management (PIM) system, to centralize and enrich their product data.

With the help of the consultancy Start with Data, Pacific Automation implemented Plytix to create a single source of truth for all product information. The solution included a new taxonomy, automated data feeds to their BigCommerce store, and the enrichment of missing content. As a result, Plytix helped Pacific Automation achieve a 20% increase in sales, a 70% reduction in missing product content, and save 15 hours per week on manual data management.

Pacific Automation