Case Study: Niyo Solutions Inc boosts feature adoption and app engagement with Plotline

Niyo Solutions Inc boosts debit card adoption by 35% with Plotline

Niyo Solutions Inc, a financial technology company, sought to improve feature adoption and user engagement within their mobile app. They had attempted to build engagement campaigns in-house, but found this process was very time-consuming and resource-intensive for their engineering team. They turned to Plotline, a platform for creating in-app messages and campaigns, to address this challenge.

Using Plotline, Niyo Solutions was able to rapidly create and deploy targeted in-app campaigns without heavy engineering dependencies. This solution allowed them to effectively announce new features and drive discovery. As a result, Plotline helped Niyo achieve a 35% increase in debit card adoption and a 6X improvement in overall app engagement, significantly accelerating their time to release new campaigns.

Niyo Solutions Inc