Case Study: Meesho achieves contextual user insights with Plotline

Meesho captures 30+ organic item insights with Plotline

The customer, Meesho, needed to conduct crucial in-product research to build better products for their users by collecting in-the-moment feedback. They turned to Plotline to implement an insights and feedback solution using in-app surveys.

Using Plotline, Meesho was able to launch contextual micro-surveys for over 30 organic items. This solution provided them with in-the-moment feedback and achieved response rates that far exceeded traditional survey methods. Plotline enabled the Meesho team to gather statistically significant user insights efficiently.

Meesho