Case Study: Why Not Theatre achieves massive time savings and reliable contractor payments with Plooto

How Plooto Saves Hours for Why Not Theatre with Accounts Payable Management

Why Not Theatre is an unconventional Toronto-based theatre company with nine full-time staff, hundreds of creative contractors, a $2 million budget and roughly 500 regular contributors. Managing Director Owais Lightwala was spending excessive time and money managing paper checks—lost or bounced mail, mailing costs and administrative overhead—so the company adopted Plooto’s online accounts-payable/payment platform to modernize payments.

Plooto enabled Why Not Theatre to pay contractors digitally, store payment details for repeat hires and confirm receipt even while artists are touring, eliminating missing or returned checks. The move to Plooto delivered a “massive” time savings, reduced payment costs and delays, and strengthened the company’s reputation for paying on time—helping retain and attract top creative talent.

Why Not Theatre

Owais Lightwala

Managing Director