Case Study: Bailey’s Blossoms achieves $2.7M+ in mobile app revenue with Plobal Apps

How Bailey’s Blossoms Made $2,700,000+ in 6 Months With a Mobile App

Bailey’s Blossoms, a kid’s fashion and apparel brand on Shopify, needed a cost-effective way to connect directly with mobile shoppers and improve engagement and retention. Their mobile site was converting at only 2.48%, and they wanted a better shopping experience without the long development time and extra resources required for a custom app.

Plobal Apps helped Bailey’s Blossoms launch branded native iOS and Android apps in less than a week using its DIY editor and Shopify integration. The brand promoted the apps across its website, emails, pop-ups, and social channels, then used automated push notifications and personalized recommendations to drive results: over 162,000 organic app installs in 6 months, more than $2.7 million in app revenue, a 9.73% in-app conversion rate, a 3.5% increase in repeat purchases, and a 105% lift in average order value.

Bailey’s Blossoms

Erin Hooley

Owner