PLMR - Communications with Impact
136 Case Studies
A PLMR - Communications with Impact Case Study
Elexon, an independent not-for-profit body fundamental to the UK's electricity sector, faced a challenge as its complex, behind-the-scenes role meant some stakeholders were unaware of the value it provides. PLMR was engaged to provide public relations services to clearly communicate Elexon's value and raise its profile for an expanding group of stakeholders.
PLMR supported Elexon by developing clear messaging, securing meetings with high-profile government officials, and leveraging media relations to secure interviews and op-eds in key trade publications. As a result, PLMR helped raise Elexon's profile, which included its appointment to a new market role and coverage in major trade titles. This work strengthened Elexon's stakeholder relationships across the sector, growing appreciation for both its existing role and future potential.