Case Study: AC Lloyd Commercial boosts its Nottingham reputation with PLMR Advent

AC Lloyd Commercial creates a £30 million Nottingham development with PLMR - Communications with Impact

The customer, AC Lloyd Commercial, a property company based in Warwickshire, faced the challenge of publicizing a major joint venture and its subsequent £30 million multi-purpose development in Nottingham. The vendor, PLMR, provided public relations services to help announce this significant first foray into the East Midlands and to maintain a regular flow of stories throughout the project's development.

PLMR implemented a solution by producing a major announcement and then providing a consistent stream of press releases to local and regional media, chronicling key milestones over four years despite pandemic challenges. This included announcing new tenants and interviewing operators to emphasize the community aspect. As a result, the Teal Park site was fully let, transforming a derelict area into a thriving center that created over 350 jobs and significantly boosted AC Lloyd Commercial's reputation in the region. PLMR successfully documented this entire vision from inception to completion.

AC Lloyd Commercial