Case Study: CallHub achieves 4.6X revenue growth and 12-country SMS survey launch with Plivo

CallHub Launches SMS Survey Tool in 12 Countries within 3 Months - Results in 4.6X Revenue Growth

CallHub is an enterprise-grade SMS and voice broadcasting platform that helps organizations run large-scale marketing and survey campaigns via a simple dashboard. After building a web-based SMS surveying tool for the US and Canada, CallHub needed to add reliable two-way SMS (incoming messages to local numbers) across more countries quickly and cost-effectively to scale their product and serve clients like political pollsters and fundraisers.

By partnering with Plivo for two-way SMS and a flexible API, CallHub launched its survey product in 12 additional countries within three months, cut messaging costs by about 40%, and benefited from free incoming SMS and 24/7 technical support. The expansion enabled near-instant collection of survey responses via local long-code numbers and drove a 4.6X increase in revenue.

CallHub

Augustus Franklin Diraviam

CEO