Case Study: PMG accelerates marketing compliance with Plexus

PMG Turning around client campaigns with confidence

PMG, a leading Australian creative agency, needed a faster way to manage marketing promotions compliance across multiple clients and state-based regulations. As campaign volumes grew, its in-house legal counsel became a bottleneck, slowing responses and putting client timelines at risk. PMG turned to Plexus and its Promotion Wizard to help streamline promotion compliance.

With Plexus, PMG gained rapid, expert-backed support for promotional terms and conditions, permit guidance, and collateral reviews through tools like Promotion Wizard, Promotion Cost Estimator, and Advertising Wizard. Plexus now handles 5–10 promotion jobs per month for PMG, delivers T&Cs within 24 hours, and answers legal queries in as little as 20–30 minutes, helping the agency reduce delays, cut costs, and confidently run compliant campaigns.

PMG

Jessica Brigstocke

Senior Account Director