Case Study: Tigray Development Association raises $518K and saves $6K in fees with Pledge

Tigray Development Association raises $518K and saves $6K with Pledgeling

The Tigray Development Association in North America (TDA) urgently needed to raise funds to support humanitarian relief efforts in Ethiopia's Tigray region amidst a devastating crisis. Their challenge was to quickly collect donations efficiently without losing a significant portion to high credit card transaction fees. They partnered with Pledge to utilize its fundraising platform.

By implementing Pledge's fundraiser pages and text-to-donate campaigns, TDA provided supporters with an easy and secure way to contribute. Through Pledge's #FreeTheFee commitment, the association saved $6,000 in credit card fees. This solution enabled them to raise over $518,000 from 1,372 donations, ensuring more funds went directly to aiding those in need.

Tigray Development Association