Case Study: GatheringUs achieves seamless, tax-deductible charitable giving on memorial pages with Pledgeling

How Online Memorial Pages Through GatheringUS Bring Grieving and Giving Together

GatheringUS, an online memorial, event-planning and crowdfunding platform, needed a simple, dignified way to help grieving families gather, coordinate services and accept charitable gifts on memorial pages—traditional tools like address books made outreach and fundraising cumbersome. Pledgeling was engaged to power GatheringUS’s charitable donation option, handling payment processing, tracking and donor checkout (including Apple Pay) so families could offer long‑term giving alongside memorials.

Pledgeling integrated its donation platform into GatheringUS memorials, enabling donors to give directly to chosen nonprofits, receive immediate tax‑deductible email receipts, and trigger real‑time notifications to the memorial creator. The result is a streamlined, nearly effortless giving experience—faster donor checkout, clear donation tracking and instant receipt delivery—making it easier for families to convert grief into meaningful, long‑term support through Pledgeling.

GatheringUS