Case Study: 24 Style achieves simple $1-per-order animal donations and real-time impact tracking with Pledgeling

How a Unicorn, a Butterfly and a Chicken Help Save a Whale

24 Style, an eco‑chic Shopify retailer that makes “every purchase have a purpose,” needed an easy, transparent way to donate from sales and show customers the impact of their purchases. To meet that need they partnered with Pledgeling and adopted Pledgeling’s turnkey GIVE & GROW app.

Pledgeling’s GIVE & GROW app enabled 24 Style to donate $1 from every order to animal‑focused nonprofits (including Ocean Conservancy, Best Friends Animal Society, Loggerhead Marinelife Center and Big Life Foundation), add an on‑site Impact Calculator, and provide real‑time donation tracking and downloadable tax receipts. The Pledgeling solution streamlined donation management, increased customer engagement around cause‑driven purchases, and tied measurable giving directly to each order—supporting efforts such as Ocean Conservancy’s removal of over 220 million pounds of ocean trash.

24 Style